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What is Stigma Free Carolina?

Stigma Free Carolina is a UNC community campaign aimed at reducing stigma toward mental health concerns and treatment. By accurately defining mental health, educating the community, and dispelling negative or false beliefs about mental health and its treatment we can help everyone be their best selves and reach their full potential.

The U.S. Centers for Disease Control and Prevention defines mental health as, “a state of well-being in which the individual realizes his or her own abilities, can cope with the normal stresses of life, can work productively and fruitfully, and is able to make a contribution to his or her community.”

Mental Health:

  • is an important part of general health; one cannot be healthy without mental health.
  • is more than the absence of mental disorders or disabilities.
  • includes positive emotions and negative emotions; good days and bad days.
Personal mental health stigma occurs when one holds negative or stereotypical views toward those who experience mental health concerns. Perceived public mental health stigma occurs when one believes others in their environment hold negative or stereotypical views toward those who experience mental health concerns.

Personal Stigma

  • 11.3% of UNC students agree with the statement, “I would think less of someone who has received mental health treatment.”
  • 19% of UNC students agree with the statement, “I feel that receiving mental health treatment is a sign of personal failure.”

Perceived Public Stigma

  • 54.4% of UNC students agree with the statement,
    Most people would think less of someone who has received mental health treatment.”
  • 56% of UNC students agree with the statement,
    Most people feel that receiving mental health treatment is a sign of personal failure.”

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